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Brand identity studio

Dubai · Worldwide

All workCase study 08 / 10

Espra Haus

By coffee lovers, for coffee lovers.

A youthful, refined specialty coffee brand breaking away from copy-paste café culture.

Client
Espra Haus
Industry
Specialty coffee & catering
Location
Qatar
Project
Rebrand
See the work
Espra Haus logo poster

i. About the brand

Espra Haus is a fresh take on the café and catering experience, founded from a lifelong love for coffee and the desire to break away from “copy-paste” café culture, serving coffee and matcha with a unique twist.

ii. The brief

The founder wanted a concept that breaks away from repetitive café ideas: authentic, creative and rooted in community. The goal was a brand that feels youthful and refined, appealing to a new generation who value both taste and aesthetic.

iii. The approach

The identity embraces bold colour contrasts, playful hand-drawn illustrations and a stand-out logo that immediately captures attention, communicating warmth and originality throughout.

Deliverables

  • Brand strategy
  • Logo
  • Illustration
  • Packaging
  • Merchandise